Udaywal’s Services (UDS)
A complete rebuild of udaywalservices.com — from a bare-bones, English-only site with a handful of thin pages into a bilingual, SEO-optimised platform with a full content engine, structured data, and live performance monitoring built in from day one.
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What UDS Needed
Before any design work began, the brief came down to three clear priorities.
Reach Hindi-Speaking Clients
A large share of enquiries come from people who read and trust Hindi more comfortably than English.
Build Trust Before the First Call
Most visitors decide whether to enquire before they ever pick up the phone — the site needed to do that convincing on its own.
Get Found on Google Locally
With almost no local SEO groundwork in place, the business was invisible in the searches that actually bring in clients.
See the Transformation
Before
After
Home
The previous homepage opened with a generic banner and little else to build confidence. The new version leads with the founder himself, backs that up with real numbers — over 13 years in business, 2,000-plus clients served, and a 4.8 star rating on Google — and gives every visitor an obvious next step. A trust strip, a step-by-step process, an industries overview and an FAQ section now sit below the fold, none of which existed before.
Before
After
About
The previous About page barely went beyond a single paragraph. The rebuilt version tells the full story — a proper company profile, a personal note in founder Sanjay Udewal’s own words, a dedicated Mission and Vision section, eight core values, and a year-by-year timeline tracing the business back to where it began in 2009.
Before
After
Services
Four distinct services used to be squeezed onto one long page with no room to breathe. Each one — Finance, Insurance and Investment, Property, and Manpower — now has its own dedicated page, complete with a clear checklist of what is included and a direct way to enquire.
Before
After
Properties
The category-based browsing that already worked has carried over, rebuilt around a cleaner card layout with pricing shown clearly at a glance and a direct enquiry button on every listing. For now the page runs on placeholder listings while the real property data is finalised, with live listings to follow as they’re ready.
Before
After
Contact
The old contact page opened with an oversized banner that pushed the useful information down the screen. The new version is a single, focused view — contact details, business hours and a streamlined enquiry form, all visible at a glance.
Where the Old Site Fell Short
An honest look at what the previous website was working against.
Generic, Copy-Paste Content
The writing read like filler — generic, interchangeable, and written for no one in particular.
English Only
The site worked in one language only, leaving out every visitor who reads and enquires more comfortably in Hindi.
No Blog or Content
There was no content section at all, so the site had nothing new to offer search engines beyond its core pages.
Everything on One Page
Four distinct services were squeezed onto a single page, with no room to explain any of them properly.
Barely Any Technical SEO
No sitemap, no structured data — next to nothing in place to help search engines understand the business.
No Local SEO
No local search groundwork at all, so the business had little chance of surfacing in nearby or map-based searches.
Copyrighted Images
Several images on the site were copyrighted or unlicensed — pulled from elsewhere without the rights to actually use them.
Zero Analytics
No analytics or performance tracking of any kind — no visibility into who was visiting or how the site performed.
No Properties Page
Property services were mentioned in passing but never had a real, browsable page of their own.
WhatsApp Button Didn’t Work
Tapping the WhatsApp button opened nothing at all — no chat, no number, dead end.
Thin, Disorganized Writing
What little copy existed was scattered and unfinished — more placeholder than actual writing.
Gallery Page Added Nothing
The gallery was filled entirely with copyrighted stock photos — nothing of the business’s own work.
Unedited AI-Written Sections
Some sections read like raw, unedited AI output — a leftover tagline nobody bothered to rewrite.
Fake Google Rating
The star rating on display was a static number, not something pulled from real, live reviews.
How We Got There
Three stages, start to finish, in three days flat.
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Audit & Content Day 1
Every existing page was audited one by one, and all new copy — English and Hindi — was written from scratch.
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Design & Build Day 2
Each page was redesigned and rebuilt with proper structure, SEO markup, and a full bilingual toggle wired throughout.
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Launch & Monitor Day 3
The site went live on Vercel with analytics and speed monitoring running from day one.
Live analytics has been running since day one — this case study will be updated with real traffic and lead numbers as they come in.
What We Built
Here’s how each of those gaps was closed.
Content Written to Convert
Every page has been rewritten from scratch — clear, specific, and written for the people actually looking for these services.
Full English/Hindi Site
Every page, header, footer and form now switches fully between English and Hindi, with zero missing translations.
Content Marketing Engine
Five in-depth, researched articles now live on the site, each with its own FAQ section and full Hindi translation.
Dedicated Service Pages
Finance, Insurance, Property and Manpower each have their own page now, with a clear checklist and a direct way to enquire.
Technical SEO & Schema
Sitemap, structured data and proper metadata now run across the site, so Google can read and surface it properly.
Local Search Foundation
Structured business data now runs sitewide with the correct name, address and phone number, built for local search.
Licensed, Original Imagery
Every image on the new site is either original or properly licensed, with full rights to use it.
Live Performance Monitoring
Analytics and speed monitoring now run on every page, tracking real visitor traffic and real-world performance.
Dedicated Properties Page
Properties now has its own dedicated page with category filters, so listings are easy to browse.
One-Tap WhatsApp Chat
The WhatsApp button now opens a real, pre-filled conversation in a single tap.
Real, Purposeful Writing
Every page now carries proper, considered writing, done by a real writer — not filler.
Every Line Human-Reviewed
Every sentence was written and edited by hand — nothing left as raw AI output.
Live Google Rating
The rating shown now pulls live from Google, updating automatically as new reviews come in.
Challenges We Faced
Honestly? None. We built this entire website from scratch and delivered it in 3 days flat.
Let’s Build Yours Next
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Contact Us- Built From Scratch
- SEO & Schema Ready
- Bilingual By Default