EstateDeck
A SaaS product for Indian real estate brokers, designed and built end to end by Pixel Own Studio. A broker sends a few photos and a rough description on WhatsApp — in Hindi, Hinglish or English — and EstateDeck turns it into a polished, shareable property page in under a minute.
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What Brokers Needed
Talking to brokers, the same three problems kept coming up.
Stop Retyping Everything
Price, BHK, area, locality — retyped into every WhatsApp chat, Canva graphic and portal form, one buyer at a time.
Look Professional, Fast
A wall of text and a few photos in a chat doesn’t build trust with a serious buyer, but a designer or a portal costs time and money.
Tools That Fit a Solo Broker
Portal CRMs and heavy apps are built for big teams, not a broker who runs the whole business from a phone.
Take the Tour
Landing Page
One clear promise above the fold, a live phone preview of a listing, and a single next step: create a free listing on WhatsApp.
Shareable Listing Page
What the buyer sees: a swipeable photo gallery, price, configuration, location, a full spec sheet and amenities, with Call and WhatsApp buttons always in reach. Shown here with the sample listing’s AI-generated photos.
Broker Dashboard
Listings, collections, listing credits and the broker’s own branded site, all in one place, with a new listing one tap away.
Branded Broker Website
Every broker gets their own site at yourname.estatedeck.in, with every listing under one link, clean and ad-free, built straight from WhatsApp.
Simple Pricing
Five free listings to start, then three plans that grow with the broker. No setup fees, no lock-in.
Free Tools
A home loan EMI calculator and a stamp duty calculator that brokers and buyers can use for free, bringing in search traffic alongside the blog and feature pages.
Under the Hood
A full product, not just a website.
WhatsApp In, Listing Out
Brokers message EstateDeck on WhatsApp. AI reads the rough text and photos and fills in a clean, structured listing.
Secure by Design
Accounts, listings and photos sit behind row-level security, so every broker sees only their own data.
Payments Built In
Plans, listing credits and referral discounts are handled at checkout, so brokers can upgrade on their own.
How We Got There
Two months, from first commit to a live product.
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Research & Design Phase 1
Studied how brokers actually share property today and the tools they compete with, then designed every screen — landing page, listing page, dashboard — for phones first.
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Build the Product Phase 2
Sign-in, the broker dashboard, listings, the WhatsApp connection, AI extraction, brochures, story videos and payments, all wired to a real backend.
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Launch & Grow Phase 3
Went live at estatedeck.in with feature pages, free calculators and a blog, so brokers can find it on Google.
What We Built
Everything a broker needs to share a property, in one subscription.
WhatsApp-to-Listing
Photos and a rough description in, a polished listing page out, in under a minute.
AI-Written Listings
Headline, price and details written from Hindi, Hinglish or English messages.
Shareable Listing Pages
Gallery, price, spec sheet, amenities and one-tap Call and WhatsApp for buyers.
Branded Broker Website
Every listing under the broker’s own link at yourname.estatedeck.in.
PDF Brochure Maker
A professional property brochure in one tap.
Property Story Videos
Any listing turned into a short story video, with no editing.
Collections
Shortlists of properties to send a buyer as a single link.
Listing Analytics
Views and enquiries for every listing, so brokers see what buyers respond to.
Agency Plans
Plans for teams, alongside the solo broker tiers.
Referral Codes
Discount codes for new brokers and commission for the people who refer them.
Free Calculators
Home loan EMI and stamp duty calculators for brokers and buyers.
Light & Dark Mode
A clean light theme by default, with dark mode one tap away.
The Hardest Part
Messy input. Brokers write listings however they like — in Hindi, Hinglish or English, with prices like “95 lakh” or “1.45 Cr”. EstateDeck had to read that rough WhatsApp message and turn it into a clean, structured listing, so the broker never fills in a single form.
Let’s Build Yours Next
Have a Product Idea?
From the first sketch to a live SaaS product — let’s build yours.
Contact Us- Product Design
- Full-Stack Build
- WhatsApp & Payments